Our Work

JANSSEN

JANSSEN

JANSSEN

GOOD PHARMA DRIVES BETTER OUTCOMES

By 2020, the developed world intends to pay for treatments based on outcomes. Pharma...

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SONY NEX-5R

SONY NEX-5R

SONY NEX-5R

REAL TIME GALLERY

Sony had created an excellent compact camera in the NEX-5R, with built-in WiFi, a...

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DUREX

DUREX

DUREX

FUNDAWEAR

Reckitt Benckiser brand Durex's products deliver safer and more enjoyable sex. But...

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EVIAN

EVIAN

EVIAN

THE AMAZING BABY&ME 2

Evian was losing market share to lower-priced mineral waters. Focusing on its authenticity...

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INTERRAIL

INTERRAIL

INTERRAIL

PROVIDER OF CONNECTIONS

InterRail's Global Pass, which allows travelers to discover Europe with a single,...

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METROPOLE ORCHESTRA

METROPOLE ORCHESTRA

METROPOLE ORCHESTRA

Tweetphony

Despite previous promises by the Dutch Government, the Metropole Orchestra's subsidy...

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FAIRPRICE

FAIRPRICE

FAIRPRICE

OPEN TABLE FOR ALL

FairPrice Finest, the upmarket offering of Singapore's largest grocery chain, wanted...

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SAVE OUR SONS

SAVE OUR SONS

SAVE OUR SONS

Duchenne Muscular Dystrophy (DMD) is a condition that deteriorates the muscles throughout...

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BADOIT

BADOIT

BADOIT

THE CHAMPAGNE OF WATER

Badoit, a Danone French sparkling water brand with a reputation for promoting good...

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DUREX

DUREX

DUREX

#1SHARE1CONDOM

Havas Worldwide spearheaded its first global social media campaign for Durex on World...

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FRAGILE CHILDHOOD

FRAGILE CHILDHOOD

FRAGILE CHILDHOOD

MONSTERS

A recent study revealed that one in four Finnish children experiences harm or emotional...

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METROPOLE ORCHESTRA

METROPOLE ORCHESTRA

METROPOLE ORCHESTRA

THE #1 HIT

When the conservative Dutch government’s budget cuts threatened its existence, the...

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VIRGIN MOBILE

VIRGIN MOBILE

VIRGIN MOBILE

FAIR GO, BRO

If you’re a celebrity, brands and corporations fall over themselves to give you the...

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MCM

MCM

MCM

THE PERFECT MIX TAPE

MCM, a French TV channel available on PayTV, wanted to reposition itself as an entertainment...

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NEW YORK LIFE

NEW YORK LIFE

NEW YORK LIFE

KEEP GOOD GOING

With policies at a 60-year low, New York Life Insurance Company (NYL) called in Havas...

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SAUZA TEQUILA

SAUZA TEQUILA

SAUZA TEQUILA

GIRLS NIGHT IN

Beam, Inc. wanted to boost brand awareness for Sauza Tequila. The challenge was to...

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IKEA

IKEA

IKEA

BIG SLEEPOVER

IKEA offers a wide range of well-designed, functional home furnishing products at...

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SAVH

SAVH

SAVH

BLIND FAITH

Singapore Association for the Visually Handicapped (SAVH) is a voluntary welfare...

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THE AIRFOOD PROJECT

THE AIRFOOD PROJECT

THE AIRFOOD PROJECT

The European food aid program currently ensures 18 million Europeans in need of food...

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AIR FRANCE

AIR FRANCE

AIR FRANCE

WELL-BEING PROVIDER

In the early 2000s, Air France was struggling. Its prices were being undercut by...

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AMNESTY INTERNATIONAL

AMNESTY INTERNATIONAL

AMNESTY INTERNATIONAL

MUG SHOTS

Like most charities, Amnesty International relies on a steady stream of donations...

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CANAL+

CANAL+

CANAL+

THE BEAR

Canal+ was the first pay TV station in France, originally renowned as a cinema channel...

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CHIVAS REGAL

CHIVAS REGAL

CHIVAS REGAL

LIVE WITH CHIVALRY

Chivas Regal is a premium scotch whisky with global sales. Widely respected, it was...

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CITROËN

CITROËN

CITROËN

TWITTER RACE

The Dutch car market is crowded with competing brands. Citroën wanted to stand out...

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CREDIT SUISSE

CREDIT SUISSE

CREDIT SUISSE

METAMORPHOSIS

As part of Credit Suisse’s ongoing support of the arts, they sponsored the exhibition...

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DISNEYLAND PARIS

DISNEYLAND PARIS

DISNEYLAND PARIS

THE MAGIC BEGINS

How do you increase traffic at a theme park when unemployment rates hover around...

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DOS EQUIS

DOS EQUIS

DOS EQUIS

MOST INTERESTING MAN

Dos Equis was a small Mexican beer brand unknown outside the southwestern United...

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DULUX

DULUX

DULUX

LET’S COLOR

After acquiring Dulux in 2008, AkzoNobel made it the global lead brand for its Decorative...

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DUREX

DUREX

DUREX

SLOW HIM DOWN

Durex, the condom brand, was launching a new product called Performax Intense, designed...

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IBM

IBM

IBM

MODERN MATHEMATICS

For over 20 years, IBM published a 2-by-12-foot poster entitled “Men of Modern Mathematics”...

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McDONALD'S

McDONALD'S

McDONALD'S

COME AS YOU ARE

McDonald’s had managed to win over consumers after it launched in France in the 1970s,...

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DECC

DECC

DECC

CARBON CALCULATOR

The U.K. government’s ACT ON CO2 initiative was created with the purpose of developing...

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TCK TCK TCK

TCK TCK TCK

TCK TCK TCK

CLIMATE CHANGE

The subject of climate change was slipping off global agendas, with news coverage...

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13EME RUE

13EME RUE

13EME RUE

ASSASSINATE A FRIEND

French pay TV channel 13ème Rue offers an entertainment mix of action movies and...

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VO5 EXTREME STYLE

VO5 EXTREME STYLE

VO5 EXTREME STYLE

BREAK THE MOLD

The 14- to 24-year-old targets of our haircare client’s VO5 Extreme Style are truly...

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ONE DIRECTION

ONE DIRECTION

ONE DIRECTION

OUR MOMENT

The biggest boy band in the world called upon Cake to mastermind the launch of their...

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